Making hyperlinks is a foundational skill in web publishing. Links have everything to do with usability, accessibility, search engine optimization, and readability. Links should be simple and helpful to your users. The text in links should be meaningful; avoid writing “click here”. Links should be easily seen and easy to interact with. There shouldn’t be …
In general, hyperlinks should open in the same window Read more »
Headings are like a table of contents in your pages and posts. They provide both visual and behind the scenes structure to your content. To provide this meaningful structure, though, your headings need to be properly employed…
Not everyone drafts their content directly in their web publishing content manager. Authors sometimes draft their content in Word documents, Google Docs or some other software. When this content gets hastily copied and pasted into a content management system (CMS) like SquareSpace or WordPress, funky things can happen. Cruft happens Pretty much all text on …
Manual excerpts are an important part of your articles. They work mostly as short summaries. And if you get good at writing them, they will help your website…
Alternative text is necessary for good publishing. Images on a website can be really important content. They give context, shape meaning, and move readers. It is really important that images…
Having good passcode habits is an important aspect of online security. And it’s something we all need to work at. The Better Business Bureau has announced the fourth annual National Pass**** Day and we think it’s a good idea. March 15th is a good day to reflect on your passphrase habits. Here are the bureau’s …
Improve your security habits on National Pass**** Day, March 15 Read more »
Web first publishing means publishing your carefully crafted content to your website first. We recommend it nine times out of ten…
Feature images can be beautiful, improve reach and impact, and give meaning, improve clickiness, and add whimsy. But I don’t want it to be an obstacle to publishing…
Some webpages change very little. Others, like Career pages, change more regularly. Here is how we recommend to manage this content…
Lately I’ve found myself advocating for blogging and microblogging. Microblogging is a loose term. Sometimes it means posts that don’t have titles and other features of full-fledged articles…
A little while ago we launched a new website which we call the community hub. It’s an experiment in aggregating some of the sites we host and the clients we work with…
Their next goal is to buy the Nadeea Tenure in the Great Bear Rainforest to make it another area where wolves, bears, wolverines, and other carnivorous beasties can live without the threat of trophy hunting…
Security-wise, the odds seem rarely in our favour. But I try to do small concrete things to avoid feeling overwhelmed…
Publishing video to a third party service and then embedding that video on your website is generally the best way to go…
Sherwin makes some suggestions about how to visualize tags and categories in WordPress…
We just wanted to take a moment to say thank you to all of our clients. Working with you keep our hearts warm …
Social change is one of the reasons that I care about advertising and communications design. Here’s a great example…
Doing quality publishing on the web means caring about how you use images. Here’s a few simple steps …
It’s Pride here in Victoria again! And this year has been special for us because we’ve partnered with Jes Scott, and launched …
Jasper Blake has been competing in Ironman triathlons for most of his adult life. He’s retired from Ironman triathlons now. But, more importantly, he’s …
