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          • A very boring neighbourhood is joined by worlds unknown.
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          • An ink painting with a cloud of black ink in a circle with lighter and lighter ink near the edges.
          • A circular array of colourful cells, ranging from purple to red, magenta and almost yellow.
          • Ice covered mountains loom in the background, with ice and snow floating in the cold waters of the artic.
          • The Louvre in Paris at night. It is a rectangular stone building, and there are warm lights in the windows. A glass pyramid sits in front of it glowing with light and reflecting in the water of a large fountain.
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Pink Sheep Media logo: design and communications, little sheep.
  • A stunning mosaic of floor tiles laid out in a rough pattern of blues and greens and yellows.
    Communications

    Own your content

    How to help your team get more return on your precious content.

    Read More Own your contentContinue

  • A book with a yellow cover sits on a table, open, with it's spine resting flat.
    Communications

    Avoid using underlines (except in hyperlinks and annotations)

    The uptake of your ideas depends on good typography. Underlines are not a best practice.

    Read More Avoid using underlines (except in hyperlinks and annotations)Continue

  • A drone view of an Albertan forest in fall.
    Communications

    Canadian media: Where are they now?

    Following up on new media projects from 2020. 

    Read More Canadian media: Where are they now?Continue

  • An illustration of tiny robots assembling, or possibly dissassembling, a colourful QR code.
    Communications

    About QR codes

    We’re still skeptical about QR code use. When we’re asked to put them on designs, we follow a few guidelines

    Read More About QR codesContinue

  • Two Venus Flytraps, carnivorous plants, sit side by side waiting for insects to fly by.
    Communications

    You can write your titles last

    Writing is a joy. But it’s also the other stuff. Don’t make writing more painful than it needs to be; don’t get stuck on headlines or subtitles. Titles are friction. In WordPress, like most CMSs, the headline entry looms at the top of the page. Never forget you have several options: Ignore the title field…

    Read More You can write your titles lastContinue

  • A collection of queer and activist ephemera is laid out on the table.
    Communications

    Archiving against erasure

    There are many decisions to be made when building an archive. These decisions have often been made by individuals in positions of privilege or by institutions themselves. This means that archives have often been used to perpetuate misinformation or selective information in the name of crafting historical narratives that maintain current power structures.  This potential…

    Read More Archiving against erasureContinue

  • A very boring neighbourhood is joined by worlds unknown.
    Communications

    Disrupting the myth of the archive

    Perhaps the most significant piece of misinformation generated by archives is the impression of their own authority.

    Read More Disrupting the myth of the archiveContinue

  • A masculine presenting person with dark hair faces a cork board covered in sheets of paper - some with text and some with visuals. The board is brimming with pinned papers, and the person looks towards it and a way from the camera seeming contemplative.
    Communications

    Drucker and humanistic design

    At the University of California, LA, Johanna Drucker works as a professor of Bibliographical Studies. She is also the author of Graphesis: Visual Forms of Knowledge Production.

    Read More Drucker and humanistic designContinue

  • A 14th century letter Q with an image of gregory the great and a scribe working inside it.
    Communications

    Historiated initials and the medieval selfie

    Humans are meaning-making machines with an impulse to organize. Today we code paragraph breaks into our web pages. In the medieval period they rubricated signified paragraph breaks with colour-shifts.

    Read More Historiated initials and the medieval selfieContinue

  • An assortment of metal letters for a printing press lined up against an out of focus metal background.
    Communications

    Reflections on the digital film screening Lesbian Liberation Across Media

    In June I had the opportunity to attend “Lesbian Liberation Across Media.” It was a film screening put on collaboratively by queer archives and media projects in Canada, and hosted by some of my personal academic heroes. One central theme from this screening was control over media. But equally important were the themes of learning…

    Read More Reflections on the digital film screening Lesbian Liberation Across MediaContinue

  • Ice covered mountains loom in the background, with ice and snow floating in the cold waters of the artic.
    Communications

    Seven new media projects worth following

    These seven media projects are embracing this new reality and bucking the status quo. They give me hope that there is a future for writers and journalists in Canada, one that doesn’t look the same as it did fifty years ago, but which could thrive just as much, and be a lot more inclusive.

    Read More Seven new media projects worth followingContinue

  • A circular array of colourful cells, ranging from purple to red, magenta and almost yellow.
    Communications

    You are the expert on your content

    Content is supreme, be it text or image. An image can be riveting, but a contextualized image can capture more than passing interest. It can entice someone into seeking a deeper understanding of your work. And you are the expert on your content.

    Read More You are the expert on your contentContinue

  • A hub in the middle, is drawn to show how it connects to the channels and communities around it.
    Communications

    Web first publishing

    Web first publishing means publishing your carefully crafted content to your website first. We recommend it nine times out of ten…

    Read More Web first publishingContinue

  • An organic cell is graphically displayed in it's relation to to other things.
    Communications

    The value of short and simple blog posts

    Lately I’ve found myself advocating for blogging and microblogging. Microblogging is a loose term. Sometimes it means posts that don’t have titles and other features of full-fledged articles…

    Read More The value of short and simple blog postsContinue

  • Business card on a desk: Instead of saying ladies... consider using gender inclusive language
    Communications

    Great message design: Hello there

    Social change is one of the reasons that I care about advertising and communications design. Here’s a great example…

    Read More Great message design: Hello thereContinue

  • Winter solstice. Awe.
    Communications

    Winter solstice. Awe.

    It is winter solstice again. We are very close to the sun now; roughly ninety one million miles. But due to the tilt of the earth, and our latitude here in Victoria, and our position in our…

    Read More Winter solstice. Awe.Continue

  • Winter scene of haystacks: painting
    Communications

    Brainstorm, bluesky, spitball, idea-eration

    Generating ideas is a deeply important talent. Problems can be solved. Solutions get chosen from pools of ideas…

    Read More Brainstorm, bluesky, spitball, idea-erationContinue

  • Morgan Spurlock on branding
    Communications

    Branding: larger issues abound

    This talk by Morgan Spurlock interests me because he explores branding and asks us to reflect on commercialization…

    Read More Branding: larger issues aboundContinue

  • Hillside Mall Malloween Newspaper Ad
    Communications

    Mall-o-ween: Advertising a safer Halloween

    It is widely recognized that our holidays are increasingly enmeshed with commercial interests…

    Read More Mall-o-ween: Advertising a safer HalloweenContinue

  • Portraits in Glass and Light, text by Lynn Strongin and photography by Penelope Weiss
    Communications

    Portraits in Glass and Light

    Lynn Strongin and Penelope Weiss have finished their recent book, Portraits in Glass and Light…

    Read More Portraits in Glass and LightContinue

  • Guavestudios is a bad flash website
    Communications

    Why Flash is okay, but not for an entire website

    Flash can be pretty and neat and can even help present important information. But it can be a liability too…

    Read More Why Flash is okay, but not for an entire websiteContinue

  • un i102 journal, spring 2010 - displaying legal size
    Communications

    Uni 102 Journal 2010

    University 101 is a program that provides free non-credit university courses to people that face barriers to accessing post-secondary education. It’s a cool program that does an awesome …

    Read More Uni 102 Journal 2010Continue

  • A yellow paper airplane sits on a blue desk with draw air current behind it.
    Communications

    Shortcuts for InDesign

    These are some of the keyboard shortcuts I use most when working with InDesign CS4. Using shortcuts speeds up what you are able to accomplish and it reduces the chances of shoulder and neck injury due to over using the mouse …

    Read More Shortcuts for InDesignContinue

  • A beautifully unsquare building shows a curvey skyline in black and white.
    Communications

    What is a factoid?

    The plausible, but not necessarily true, bits of information about a product. The definition of factoid might, itself, fit the criteria of being a factoid.

    Read More What is a factoid?Continue

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